Lear Capital Appoints John Ohanesian as President and Chief Executive Officer

LOS ANGELES — Lear Capital, Inc., a leading provider since 1997 of premium coin acquisitions including gold and silver for individual investors, today announced that it has appointed, effective immediately, John Ohanesian as President and Chief Executive Officer.

Mr. Ohanesian will provide day to day leadership for Lear’s overall business operations as well as work closely with the Board and Founder Kevin DeMeritt on Lear’s strategic focus and future growth.

“We are thrilled to welcome John Ohanesian, a highly-regarded leader in the direct to consumer marketing and sales industry, to Lear,” said Mr. DeMeritt. “John’s proven leadership and experience in all facets of business – from new business/product development through strategy formulation and market expansion will further enhance Lear’s market share and breadth of offerings. The combination of John’s expertise, Lear’s current portfolio of products coupled with Lear’s existing creative and organizational strength, all of which leverage our proprietary market driven approach, is powerful, and we look forward to John’s contributions to its growth.”

“The demonstrated effectiveness of Lear’s go to market strategy and history of consumer satisfaction attracted me to the Company,” said John Ohanesian. “I’ve spent my entire professional life in the direct to consumer industry and I believe the marketing and strategic opportunities supporting the Lear product line is more than compelling. I’m excited to accept this opportunity to lead Lear to its full potential.”

Mr. Ohanesian is a true expert in the direct to consumer arena, having led the transformation of Bosley, Inc., from a small private business into the worldwide leading brand in hair restoration. During his 20-years at Bosley as President & CEO, Mr. Ohanesian was responsible for growing the brand to over 90 markets, leading expansion into international territories including Canada, Mexico, and Japan. It was also his business creativity which grew the Bosley line of hair care products into 35,000 salons across North America. Never one to rest on past success, Mr. Ohanesian continued to evolve the Bosley business model to adapt to a changing economy, consumer preferences, and new technology. While at Bosley, he established as Co-Founder & CEO the Aderans Research Institute, Inc., the research and development arm of Bosley. Focusing on follicular regenerative medicine, Aderans deployed a team of scientists, engineers, and administrators to oversee pre-clinical trials as well as Phase I and Phase II FDA clinical trials that resulted in two critical approvals.

For the last 6 years Mr. Ohanesian has served as CEO of Cosmedica, LLC, which he founded to promote and market products in the direct-to-consumer, advertising-driven, appointment-based retail medicine space with a particular focus on aesthetics, beauty, and wellness industries. Mr. Ohanesian also currently serves as the strategic advisor to a number of companies including Theradome, Inc., a medical device company located in Silicon Valley, focused on laser-based hair restoration therapies utilizing a direct to consumer marketing strategy. Its signature product, the LH 80PRO, is the only clinical grade FDA-cleared women's over-the-counter device for individual use.

Mr. Ohanesian is a graduate of Sonoma State University; he also earned a Masters, from California State University, Long Beach. As an active member of the philanthropic community, Mr. Ohanesian notably served as the Administrator, Olympic Health Services (1982-84), for the 1984 Summer Olympics held in Los Angeles, CA. More recently, Mr. Ohanesian has served as a member of the Board of Directors of the Center Theatre Group, City of Hope National Cancer Institute/Beckman Research Center; and The Archer School for Girls in Brentwood (Los Angeles), Ca., and currently serves as a member of the Sheri and Les Biller Family Foundation based in Seattle.   

Lear Capital has assisted individual investors diversify into physical gold & silver with over $2 Billion in trusted transactions.  Lear has unparalleled expertise with bullion and premium coin acquisition and with adding gold or silver to existing IRA or 401(k) accounts. Lear takes pride in our VIP service, and the research team provides special reports and data to get answers to frequently asked questions.

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